You’ll find it all over websites, apps, digital publications, and so on. In interface design, the rounded rectangle is sometimes called “the happy rectangle”. Rounded rectangles are not new in design, they are present in many, many physical products and in architecture. That’s why we prefer curves! Squircles and rounded rectangles The fact that our brain captures the information of curves faster than right-angled corners ensures that emotionally we do the same. When you look at two-dimensional shapes, those with curves are perceived faster than those with sharp lines. Just take a look at the latest cars, their designs are packed with curves!īeyond psychology, curves also enjoy better visual perception. For example, the corners of a glass table, the tops of chairs, and the edges of appliances in your kitchen – more and more things are rounded. If you look around, you will discover many rounded rectangles. Our shared psychology is that sharp corners are dangerous, painful, harmful, and essentially negative. And surely, no matter how careful you may have been, most of you will at some point have had an accident with a sharp corner that resulted in bruises and injuries. Your parents or relatives would warn you to be careful when playing, even covering sharp corners and edges with protective foam, old tennis balls, and floating pool noodles. Think back to your childhood and remember how it was always drummed into you that sharp corners were dangerous. The psychological aversion to sharp corners If you take a look at any cell phone or computer (especially Apple-branded ones) you’ll notice that there are no sharp corners at all – not in the visual elements of the software or on the device itself.ĭid Steve Jobs know something about curves that led him to design everything without sharp corners? Well yes, it’s all in the psychology and the workings of the eye. Ready? Let’s get started! Why is it that curves are more appealing to users? Today you’ll learn about the significance of rounded corners, the psychological reasons for their use, and a bit about the history of interface design. There are several reasons why curves are more successful than corners, not only in interface design, but also in industrial design and architecture. In UI design, round corners are already an assumption rather than a trend, and it’s now rarer to see angled corners than their rounded counterparts.
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